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Who loves coffee? Who’s a tea drinker? Editorial graphics, illustrations, and icons are a great way to supplement statistics, whether it’s finance, wellness, or even how much coffee people drink.

Conceptual illustrations were created for a new decaffeination product by The Decaf Company. The client needed images that helped tell the story of the invention and the brand. We discussed the process and the outcome as well as the demographics of the end user. They were interested in attracting food companies for support. Approximately 12 icons and graphics were drawn to use on the website and print materials.

Could your statistics use a little visual help? Let’s talk. And again, coffee or tea? Personally, I love a little chai tea with a hit a chocolate.

#infographics#statisticsIllustration #illustration #graphicdesign#iconllustration