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Is your branding giving you a bellyache?

Most businesses want to just focus on their product and selling that product. But what many do not understand is that the brand IS part of your product. Think about all the pieces related to business; company name, logo, product packaging, sales pitch, employee training, verbiage/writing, website design and content, image and product photos…etc. These are components that help make up a product and brand and will determine how the public views the business. Having a healthy visual identity will affect sales. But creating the identity does not end there.

For potential customers to find what they are looking for, how, when, and where companies market is crucial. A small business that hopes to get calls from people finding them on the internet will need to invest in social media. Whether it is the owner, employee, or a hired social media expert that takes on the task of:

—being true to the brand is gold. Social Media is only one avenue of marketing, and each business and industry has a list of ways to get the message out. Taking on the task of branding and marketing is not for the faint of heart. It may even give you a bellyache.

I can help with that. I research your industry and competition, diagnose problem areas, prescribe treatment for print and web marketing, and create a feeling of well-being that comes from having a solid brand. For all aspects of your marketing, if I can’t do the work, I have a team of trusted professionals that I can refer to. If your marketing investment could get a full return with just a few leads generated, why not

#brand #marketing #logodesign #logodesigner #brandidentity